Innoson Motors, Nigeria’s first indigenous automobile company and car manufacturer unveiled a seemingly distinct SUV which obviously looks like a Model from an auto brand we know. It’s simply called the Innoson 80. It is perhaps the replica of the BAIC D60 and not a Mercedes-Benz G-Wagon.
The company also has other models which are currently on sale within the country and also on export to other West African countries and beyond. Other models include the IVM Fox, IVM Amazon, etc.
IVM 80 is modeled after Mercedes G Guard, a mid-size four-wheel drive luxury SUV manufactured by Magna Steyr (formerly Steyr-Daimler-Puch) in Austria and sold by Mercedes-Benz. Characterised by its boxy styling and body-on-frame construction with a legendary off-road ability, G Wagen has been one of the most expensively priced luxury SUV.
According to the company’s Sales Manager, Mr. Kosy Maduanusi, IVM 80 is a local replica and alternative to the imported Mercedes brand G Wagen. The need to offer Nigerian luxury consumers a local alternative he argued was to address the foreign exchange challenge arising from importation of goods as well as proving to Nigerians that what they are looking for abroad to buy can be got in Nigeria.
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